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What do I call my company?

People often give little thought to the name of their business when starting up. But it's the first thing a potential customer (or employee) is influenced by. So what sorts of things should you think about when choosing a name?
How do I present my brand, and what are the rules? People often give very little thought to the name of their business when they are starting up.  They are influenced by all… https://www.a4g-llp.co.uk/blog/2018/03/what-do-i-call-my-company/

Why nudge theory will make you read this blog post

This headline is a nudge to get you to read this blog post... Richard Thaler, the father of 'nudge theory', has been awarded the 2017 Nobel Economics prize. But what is nudge theory? And why is everyone talking about it?
With a wide ranging portfolio, Leanne has a broad range of knowledge and skills. Leanne works particularly closely with growing owner-managed businesses who are looking to… https://www.a4g-llp.co.uk/blog/2017/11/why-nudge-theory-will-make-you-read-blog-post/

The Trusted Advisers

We’ve all had a chuckle about one of the biggest Oscars blunders, especially as it was revealed the error was down to two accountants! Jack discusses why accountants do in fact often rank highly amongst the most trusted professions and how we’ve expanded …
Accounts Production Manager at A4G-LLP. Jack helps to ensure the smooth running of our accounts preparation department. Get more tips straight to your inbox We’ve all had a… https://www.a4g-llp.co.uk/blog/2017/03/trusted-advisers1/

How Pokemon Go could benefit your business

A title we never thought we'd be writing
Amidst the whirlwind of world news, no matter who you are, you’ll most likely have seen and heard something about Pokémon Go. Perhaps you’ve seen crowds outside your house, at the… https://www.a4g-llp.co.uk/blog/2016/07/pokemon-go-could-benefit-your-business/

What actually is the Cloud? (… and what can it do for my business?)

When ‘The Cloud’ became the new tech word on the world’s lips, a large percentage of the population believed that stormy weather was affecting their internet usage… and I don’t blame them. "In the cloud", "from the cloud", "moving to the cloud", are buzz …
When ‘The Cloud’ became the new tech word on the world’s lips, a large percentage of the population believed that stormy weather was affecting their internet usage… and I don’t… https://www.a4g-llp.co.uk/blog/2016/02/what-actually-cloud-and-what-can-it-do-my-business/